Recommended Pages at talk.pharma-mkting.com

Diabetapedia: "Google" for Diabetes

talk.pharma-mkting.com — “A conversation with Laura Kolodjeski, Community Manager, Sanofi US diabetes, and Michele Polz, Senior Director, Patient Solutions, Sanofi US diabetes, about Diabetapedia, which is a new social media site designed to help meet the educational needs of diabetes community.View full resource at talk.pharma-mkting.com

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Most Recently Shared on May 7, 2012 at 1:12 pm By:

pharmaguy John Mack Health Executive

I will interview @lkolodjeski & @mfp24 this Weds: Diabetapedia: "Google" for Diabetes http://t.co/JbdmYkj7 Need input: How 2 improve

4 weeks ago...

Johnson & Johnson's ennTV: An Engaging Employee News Network

talk.pharma-mkting.com — “A conversation with Michael Heinley, Corporate Vice President, Leadership and Employee Communication, and Bill Price, Vice President, Media Relations, Johnson & Johnson, about the company's Employee News Network (View full resource at talk.pharma-mkting.com

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Most Recently Shared on March 21, 2012 at 3:29 pm By:

pharmaguy John Mack Health Executive

Congratulations @JNJVideo on ur Telly awards! I knew a good thing when I saw it... Listen 2 podcast re #ennTV: http://t.co/K1i1VPlG

2 months ago...

HealthPrize Teams Up with RealAge to Improve Adherence: High Engagement in HealthPrize's Reward Program Among Asthma/COPD Patients

talk.pharma-mkting.com — “A conversation with Tom Kottler, CEO, and Katrina S. Firlik, M.D., Chief Medical Officer, HealthPrize, highlighting results of an pilot program done in partnership with RealAge. In the six-month asthma and chronic obstructive pulmonary disease (COPD) pilot, 282 adult patients engaged with HealthPrize's online and mobile platform that leverages rewards, behavioral economics and gaming dynamics to motivate people to stick with their prescription medications.View full resource at talk.pharma-mkting.com

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Most Recently Shared on February 29, 2012 at 2:35 pm By:

pharmaguy John Mack Health Executive

High Engagement in HealthPrize's Reward Program Among Asthma/COPD Patients. Listen to podcast: http://t.co/O3LRrtpT

3 months ago...

Need a Doc? There May Be a Coupon for That!

talk.pharma-mkting.com — “A conversation with Susan Nicholas, MD, MBA, Founder and CEO of DocPons, about how her company enables healthcare providers to render services to the uninsured, underinsured, or those with caps on their existing coverage.View full resource at talk.pharma-mkting.com

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Most Recently Shared on February 16, 2012 at 6:51 pm By:

pharmaguy John Mack Health Executive

correction: Call +1 347-996-5894 to listen/ask Qs of my Guest: Susan Nicholas, DocPons. See http://t.co/q3xBdY8G

4 months ago...

Beyond Compliance: Strategic Implications of the Physician Payments Sunshine Act

talk.pharma-mkting.com — “A conversation with Bill Cooney, President & CEO, Medpoint and Vince DeChellis, Head, NHHS Healthcare Consulting, LLC, about the looming challenge of complying with the Physician PaymentsView full resource at talk.pharma-mkting.com

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Most Recently Shared on December 6, 2011 at 3:30 pm By:

pharmaguy John Mack Health Executive

Beyond Compliance: Strategic Implications of the Physician Payments Sunshine Act. LIVE podcast this afternoon: http://t.co/pIf89Xgx

6 months ago...

How to Score With Women (as a Marketer) via Social Media

talk.pharma-mkting.com — “A conversation with Casey Quinlan, 'Mighty Mouth' at Mighty Casey Media LLC, Richard Meyer, Principal Consultant, Online Strategic Solutions, and Jerry Hall, Advisor to Pearescope, about engaging and marketing to women online, especially via social media, which some new media marketers claim is 'all about women.'View full resource at talk.pharma-mkting.com

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Most Recently Shared on October 17, 2011 at 6:40 pm By:

pharmaguy John Mack Health Executive

How 2 Score w Women (as a Marketer) via Social Media; I'm looking 4 1 more guest: http://t.co/fWIgc69c #hcsm #digpharm #hcsmeu #socpharm

8 months ago...

The Pozen Digital Advisory Board: Who, What, Why?

talk.pharma-mkting.com — “A conversation with Elizabeth A. Cermak, EVP, and Chief Commercial Officerat Pozen, Raj Amin, CEO and Co-Founder of HealthiNation, and Bonin Bough, Senior Global Director of Digital and Social Media, PepsiCo, about the who, what, why behind the Pozen Digital Advisory Board, an esteemed group of digital thought-leaders both in and outside of healthcare.View full resource at talk.pharma-mkting.com

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Most Recently Shared on October 11, 2011 at 2:20 pm By:

pharmaguy John Mack Health Executive

Live podcast in 40 mins: The Pozen Digital Advisory Board: Who, What, Why? http://t.co/oaqg1eQj

8 months ago...

ABPI Digital Update: Insider Reactions

talk.pharma-mkting.com — “A conversation with Robert Anderson, Head of Digital Communications, Weber Shandwick UK, about the results of an informal survey of pharma clients regarding ABPI's long-awaited digital guidance update.View full resource at talk.pharma-mkting.com

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Most Recently Shared on August 12, 2011 at 2:52 pm By:

pharmaguy John Mack Health Executive

Listen: I interview Robert Anderson, Weber Shandwick UK, abt Insider reactions to ABPI's SM GLs http://ow.ly/61IaW #hcsmeu #fdasm

10 months ago...

Will e-Patients Force Pharma Elephants to Dance? The Impact of Digital Technology on the Blockbuster Model

talk.pharma-mkting.com — “A conversation with Jonathan Richman, digital strategy development leader for Possible Worldwide, about his presentationView full resource at talk.pharma-mkting.com

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Most Recently Shared on July 19, 2011 at 9:05 pm By:

pharmaguy John Mack Health Executive

@fdalawyers Thanks 4 being a great guest! @jonmrich will b my guest Fri: Will e-Patients Force Pharma Elephants to Dance? http://ow.ly/5Ithe

11 months ago...

Responding to Unsolicited Requests for Off-Label Information: Pharma Citizen Petition Calls for New Regulations

talk.pharma-mkting.com — “A conversation with Darshan Kulkarni, Principal Attorney, Kulkarni LLC, focusing on the recent Citizen Petition filed with the FDA by seven major pharmaceutical companies asking for new regulations regarding the dissemination of off-label product information and other communications with healthcare professionals.View full resource at talk.pharma-mkting.com

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Most Recently Shared on July 18, 2011 at 6:07 pm By:

pharmaguy John Mack Health Executive

Responding to Unsolicited Requests for Off-Label Information. Podcast interview of @FDALawyers tomorrow 4 PM. http://ow.ly/5HiSu

11 months ago...

Adobe Connect for eDetailing: Making Detailing More Effective

talk.pharma-mkting.com — “A conversation with Matt Hendrickson, Vice President of Marketing at ConnectSolutions, about the collaboration between Adobe Connect and ConnectSolutions to offer an eDetailing technology platform that is a cost effective and scalable solution for improving access to healthcare professionals.View full resource at talk.pharma-mkting.com

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Most Recently Shared on June 15, 2011 at 7:22 pm By:

pharmaguy John Mack Health Executive

4 PM live chat: Adobe Connect for eDetailing: Making Detailing More Effective. Listen here: http://bit.ly/iZWaVX Info: http://bit.ly/mK3o50

12 months ago...

Pharma Facebook Commenting Changes: The Final Story

talk.pharma-mkting.com — “A discussion with Jonathan Richman, Group Director, Insights and Planning at Possible Worldwide, about Facebook's changes to its commenting policies and his recommendations for pharma marketers who wish to develop Facebook pages.View full resource at talk.pharma-mkting.com

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Most Recently Shared on May 20, 2011 at 5:28 pm By:

pharmaguy John Mack Health Executive

Listen to the podcast interview of @jonmrich re Pharma Facebook Commenting Changes - The Final Story: http://ow.ly/4Znkx Or is it?

1 year ago...

Challenges of Regulating Mobile Medical Apps: Legal and Regulatory Issues You Should Know About

talk.pharma-mkting.com — “A conversation with Joseph Kim, MD, MPH, VP of Medical Affairs and Technology at Medical Communications Media, Inc., about the rapid development of mobile medical applications and the legal and regulatory issues that physicians, patients, and pharma developers/sponsors should be aware of.View full resource at talk.pharma-mkting.com

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Most Recently Shared on May 11, 2011 at 5:19 pm By:

DrJosephKim Joseph Kim, MD, MPH Doctor and Physician

@pharmaguy Enjoyed our BlogTalk Radio discussion about mobile health http://bit.ly/lXf0L5

1 year ago...

Patient Advocates Take On the FDA: FAMEDS & Genentech Fight for Avastin

talk.pharma-mkting.com — “A conversation with Terrence Kalley, founder of Freedom of Access to Medicines (FAMEDS), regarding patient advocacy and his organization's fight against FDA's plans to remove the metastatic breast cancer indication for Avastin, a biologic drug produced and marketed by Genentech/Roche.View full resource at talk.pharma-mkting.com

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Most Recently Shared on May 5, 2011 at 5:05 pm By:

pharmaguy John Mack Health Executive

In ONE hour I interview Terrence Kalley of FAMEDS, re patient advocacy & fighting FDA 2 save AVASTIN. http://ow.ly/4O1Ve Live Callin or Web

1 year ago...

Patient Behavioral Coaching: An Innovative McKesson Patient Adherence Solution

talk.pharma-mkting.com — “A conversation with Stacey Irving, Senior Director, Channel Marketing, and Derek Rago, VP Marketing & Strategy, at McKesson Patient Relationship Solutions, about the McKesson Pharmacy Intervention Program, which expands patient access to one-on-one behavioral coaching about the importance of taking medicines from retail pharmacists in the McKesson network.View full resource at talk.pharma-mkting.com

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Most Recently Shared on April 26, 2011 at 1:06 pm By:

pharmaguy John Mack Health Executive

Got questions re patient adherence for my podcast guests (McKesson) this Thursday? Ask them here before the show: http://ow.ly/4H71b

1 year ago...

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