Recommended Pages at sirensong.sireninteractive.com
Pinterest: An Interesting Idea For Pharma? | SIRENSONG
sirensong.sireninteractive.com — “Pinterest is a new social network that allows you to pin images to boards, but is it right for pharma companies? Copyright and commenting concerns may mean no.” View full resource at sirensong.sireninteractive.com
Most Recently Shared on March 2, 2012 at 5:56 pm By:
Chris Iafolla Health Marketing
RT @mchiaviello: RT @EileenOBrien: the pros & cons: Pinterest: An Interesting Idea for Pharma? http://t.co/QNl1FILy #hcmktg #epharma
The Power of Rare Disease Patients | SIRENSONG
sirensong.sireninteractive.com — “Thanks to the Pew Internet Project, we have a lot of data about ePatients. These empowered, engaged and educated patients (and families) are helping to” View full resource at sirensong.sireninteractive.com
Most Recently Shared on February 29, 2012 at 2:21 pm By:
Chris Iafolla Health Marketing
RT @EllenHoenig: RT @EileenOBrien: The Power of #RareDisease Patients by @sirenwendy http://t.co/WVDDkPTV #socpharm
Pharma and the New YouTube Layout | SIRENSONG
sirensong.sireninteractive.com — “What's the difference between a YouTube brand channel and a YouTube channel? When will pharma channels have to migrate to new design? Get these answers and more.” View full resource at sirensong.sireninteractive.com
Most Recently Shared on January 20, 2012 at 3:40 pm By:
Chris Iafolla Health Marketing
RT @WendyBlackburn: @EileenOBrien: thoughts on the new YouTube layout & impact on pharma channels: http://t.co/9zPknvvV #socpharm #hcmktg
#SocPharm Tweetchat Celebrates 2nd Anniversary | SIRENSONG
sirensong.sireninteractive.com — “I'm pleased to announce the biopharmaceutical marketing and social media tweetchat, #SocPharm, celebrated its second anniversary. If you aren't familiar with” View full resource at sirensong.sireninteractive.com
Most Recently Shared on January 16, 2012 at 3:50 pm By:
joan mikardos Health Social Media
wow! RT @eileenobrien: #SocPharm chat celebrates 2 yrs! Thanks moderators @lkolodjeski @Gigi_Peterkin @jimlefevere http://t.co/1YKrXiMk
Google Search Reigns Supreme Even for Doctors | SIRENSONG
sirensong.sireninteractive.com — “Learn the results of two recent studies on the online search habits of physicians.” View full resource at sirensong.sireninteractive.com
Most Recently Shared on November 8, 2011 at 7:33 pm By:
Len Starnes Pharma, Health Executive, Health Social Media, and Health Marketing
Should not B surprised, just reassured MT @EileenOBrien: Google search reigns even 4 docs http://t.co/4uDFOL3k #socpharm #hcsmglobal #pharma
The Social Media Sites Physicians Use | SIRENSONG
sirensong.sireninteractive.com — “Over 65% of physicians have used at least 1 social media site to support their professional practice, and nearly 90% use it personally. QuantiaMD study summary.” View full resource at sirensong.sireninteractive.com
Most Recently Shared on October 17, 2011 at 4:11 pm By:
RT @EileenOBrien: The Social Media Sites Physicians Use: http://t.co/aoiu8vID #hcsm #hcsmeu #hcmktg #socpharm
How and Why Physicians are Using iPads | SIRENSONG
sirensong.sireninteractive.com — “Doctors are enthusiastically adopting iPads. In 2011, 30% of U.S. physicians own an iPad and an additional 28% plan to purchase one within the next six months.” View full resource at sirensong.sireninteractive.com
Most Recently Shared on May 10, 2011 at 4:19 pm By:
What Pharmaceutical Marketers Can Do in the Absence of FDA Social Media Guidanc | SIRENSONG
sirensong.sireninteractive.com — “Even without FDA guidance on social media, there are lots of tactics that are possible right now -- and examples of companies that are using them. Here are low-risk social media tactics to consider.” View full resource at sirensong.sireninteractive.com
Most Recently Shared on April 4, 2011 at 6:50 pm By:
Nat Bourre Health Social Media
RT @EileenOBrien What #Pharma Marketers CAN Do in the Absence of FDA SM Guidelines: http://bit.ly/e1TMuj #socpharm #epharma
Micro-Targeting Health at SXSW | SIRENSONG
sirensong.sireninteractive.com — “I attended South By South West Interactive (SXSW) in Austin where a key theme was micro-targeting. In rare diseases, we are target very small subsets of patients, caregivers and physicians.” View full resource at sirensong.sireninteractive.com
Most Recently Shared on March 21, 2011 at 9:43 pm By:
Chris Iafolla Health Marketing
RT @ellenhoenig: nice application of long-tail marketing! RT @EileenOBrien: #sxsw post re microtargeting http://bit.ly/dOeamw :#socpharm
e-Patients: Educated. Engaged. Empowered. | SirenSong
sirensong.sireninteractive.com — “e-Patients: Educated. Engaged. Empowered. | SirenSong” View full resource at sirensong.sireninteractive.com
Most Recently Shared on November 17, 2010 at 5:20 pm By:
Jen Dyer MD, MPH Doctor, Pediatrician, Internist, Endocrinologist, and Physician
RT @KevinKruse Solid e-Patient overview by @EileenOBrien at http://ow.ly/3bYfc
e-Patients: Educated. Engaged. Empowered. | SIRENSONG
sirensong.sireninteractive.com — “A growing number of people are using the internet to educate themselves on health and engage with each other via social media -- both of which lead to empowerment.” View full resource at sirensong.sireninteractive.com
Most Recently Shared on November 12, 2010 at 9:26 pm By:
Shwen Gwee Pharma, Health Social Media, and Health Marketing
RT @EileenOBrien: My latest blog post which references @jeaselle @blueeyepath & @epatientdave: http://bit.ly/axRxA4 #sxsh
What Does Twitter Have to do With Pharma? | SIRENSONG
sirensong.sireninteractive.com — “The 1st live #SocPharm Tweetchat will be held at Digital Pharma East on 10/20/10 at 11:30 am EST. This special tweetchat will pose questions and responses will come from the real-life audience and Twitter.” View full resource at sirensong.sireninteractive.com
Most Recently Shared on November 11, 2010 at 10:40 pm By:
Dan Baxter Pharma and Health Social Media
RT @EileenOBrien asks:What Does Twitter Have to do With Pharma? Yes, there are tweetchats...but we also get a lot more! http://bit.ly/9zfB1c
What An Orchestra Can Teach Pharma Leaders | SIRENSONG
sirensong.sireninteractive.com — “A presentation by The Music Paradigm at the Healthcare Businesswomen's Association Leadership Conference used an orchestra as a metaphor for business.” View full resource at sirensong.sireninteractive.com
Most Recently Shared on October 29, 2010 at 10:14 pm By:
healthcare social media - www.symplur.com -@symplur" /> Audun Utengen Health Social Media
RT @eileenobrien What an Orchestra Can Teach Pharma Leaders: #hbalead video w/@Hall_MediaMaven @sheilaacrowe http://bit.ly/cWSEmz #socpharm
What Do Physicians Want Online? | SIRENSONG
sirensong.sireninteractive.com — “Four out of five U.S. physicians online visited sites for healthcare professionals (HCPs) in the first quarter of 2010 according to a comScore and ImpactRx study.” View full resource at sirensong.sireninteractive.com
Most Recently Shared on September 7, 2010 at 6:53 am By:
Gabor Gyarmati Health Social Media
Interesting stats on what physicians want online http://bit.ly/am27di #hcsmeu RT @ehealthgr @marinic @GwenvanSolingen
FDA Letter to Novartis on Facebook Explained | SIRENSONG
sirensong.sireninteractive.com — “The FDA sent a letter to Novartis dated July 29, 2010, regarding a Facebook widget on their brand website, Tasigna.com. The key part of the letter notes that:” View full resource at sirensong.sireninteractive.com
Most Recently Shared on August 6, 2010 at 5:15 pm By:
Wendy Blackburn Health Executive
RT @EileenOBrien: FDA Letter to Novartis on Facebook Explained: http://bit.ly/a8Df70 It's message not medium #socpharm #hcsm #fdasm #hcsmeu
