Pros and cons to a DTC ban, says CBO - Medical Marketing and Media
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Pros and cons to a DTC ban, says CBO - Medical Marketing and Media
How much of an impact would a two-year moratorium on consumer advertising of new drugs have on drug pricing and public health? Not much, and it could go both ways, said the Congressional Budget Office, which ran the numbers and gamed out the likely effects of such a measure.
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Tags: Drug, Medical Marketing, Public Health, Healthy Living, Medical
Most Recently Shared on May 31, 2011 at 7:54 pm By:
Pros and cons to a DTC ban, says CBO: How much of an impact would a two-year moratorium on consumer ad... http://bit.ly/jNHSlw from MM&M
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