Recommended Pages at newmediaandmarketing.com
Developing a great online brand experience workflow | New Media and Marketing
newmediaandmarketing.com — “Developing a great brand experience online via the web should be done right with a great workflow to ensure consumers and brands are happy with outcomes.” View full resource at newmediaandmarketing.com
Most Recently Shared on April 29, 2012 at 3:34 pm By:
How to develop a great branded website http://t.co/ycDGhC8P #internet #marketing #branding #cpg
Online shopping behavior of US consumers | New Media and Marketing
newmediaandmarketing.com — “The lowest price isn't always a priority for online consumers. It's about the experience of purchasing online” View full resource at newmediaandmarketing.com
Most Recently Shared on April 26, 2012 at 6:27 pm By:
Online shopping behavior of US consumers http://t.co/Gssz3hBf #ecommerce #marketing #cpg
99.5% of social media experts are clowns. | New Media and Marketing
newmediaandmarketing.com — ““99.5 percent of the people that walk around and say they are a social media expert or guru are clowns” … because they don’t think like businesspeople” View full resource at newmediaandmarketing.com
Most Recently Shared on March 25, 2012 at 1:45 pm By:
99.5% of social media experts are clowns. http://t.co/uU2ziEZE #socialmedia #marketing
BLOGS more influential in purchase decisions | New Media and Marketing
newmediaandmarketing.com — “Women indicate that they use Facebook for fun and connecting with family and friends but they turn to blogs to learn about new products,” View full resource at newmediaandmarketing.com
Most Recently Shared on March 18, 2012 at 12:36 pm By:
BLOGS more influential in purchase decisions than Facebook or Twitter http://t.co/4rgQhW0l #blogging #socialmedia #branding
For brands sometimes no news is goods news | New Media and Marketing
newmediaandmarketing.com — “The onslaught of questionnaires from brands has led to declining response rates and a condition known as survey fatigue.” View full resource at newmediaandmarketing.com
Most Recently Shared on March 17, 2012 at 1:19 pm By:
For brands sometimes no news is goods news http://t.co/vbS7zvtZ #cpg #branding #marketing #surveys
Brands need to be more focused on relationships ? | New Media and Marketing
newmediaandmarketing.com — “The first rule of business is to make a profit but some believe that consumers really want to have a relationship with their toilet paper brand” View full resource at newmediaandmarketing.com
Most Recently Shared on March 14, 2012 at 2:39 pm By:
P&G: Brands need to be more focused on relationships and less on making money http://t.co/mi6HJbEx #socialmedia #branding
10 Steps to make marketing more relevant again | New Media and Marketing
newmediaandmarketing.com — “In the end the objective of marketing is to deliver market share, everything else is bullshit” View full resource at newmediaandmarketing.com
Most Recently Shared on March 13, 2012 at 1:41 pm By:
MT @richmeyer: 10 Steps to make marketing more relevant again http://t.co/lxRI7rgB #hcsmeu #socpharm
Disconnect between strategy and execution | New Media and Marketing
newmediaandmarketing.com — “A lot of brands fail to execute today which means lost opportunities that may never be won back” View full resource at newmediaandmarketing.com
Most Recently Shared on March 11, 2012 at 1:49 pm By:
Despite changing business environment poor strategy execution still present http://t.co/xB2mGeBB #brand #keurig @kohler #marketing
Branding: Connecting emotionally with consumers | New Media and Marketing
newmediaandmarketing.com — “Using emotion in selling & advertising is a great way to touch your audience yet we don't see that much in today's advertising.” View full resource at newmediaandmarketing.com
Most Recently Shared on March 8, 2012 at 1:26 pm By:
Believe it or not consumers do want to connect emotionally with some brands http://t.co/SMMq2QiU
JC Penny: When brand strategy alone is not enough | New Media and Marketing
newmediaandmarketing.com — “JC Penny's new brand strategy is not a brand strategy at all but is just putting makeup on a retailer that is not giving people a reason to shop there” View full resource at newmediaandmarketing.com
Most Recently Shared on February 22, 2012 at 9:38 pm By:
JC Penny: When brand strategy alone is not enough http://t.co/a0ecc1PF #branding #jcpenny #retailing
Dating consumers in the digital age (study) | New Media and Marketing
newmediaandmarketing.com — “85% of consumers who post negative reviews of brands switch to other brands. Marketers need to learn more about customer needs and expectations” View full resource at newmediaandmarketing.com
Most Recently Shared on February 1, 2012 at 4:19 pm By:
The rules of customer acquisition and retention are changing again http://t.co/sjGtFZMC
Women make a majority of brand purchase decisions | New Media and Marketing
newmediaandmarketing.com — “It's about women when it comes to brand purchase decisions and will always be more about women.” View full resource at newmediaandmarketing.com
Most Recently Shared on February 1, 2012 at 2:08 pm By:
http://t.co/dcMJxgzD Women make a majority of brand purchase decisions | New Media and Marketing When it comes to the dynamics of
Brands have to "keep it real" | New Media and Marketing
newmediaandmarketing.com — “Brands have to keep it real in their advertising and social media. Women are just to smart to believe in brands that don't listen or use airbrushed models.” View full resource at newmediaandmarketing.com
Most Recently Shared on January 12, 2012 at 1:39 pm By:
Brands have to “keep it real” http://t.co/D30l9l1q via @richmeyer
Whoever said “the customer is always right” is an idiot | New Media and Marketing
newmediaandmarketing.com — “News to marketers: You control your brand and sometimes no matter what you do you're not going to be able to please everyone. Let the angry ones go” View full resource at newmediaandmarketing.com
Most Recently Shared on January 7, 2012 at 1:39 pm By:
Whoever said “the customer is always right” is an idiot http://t.co/GUDoXcnX #branding #CPG #internet #marketing #socialmedia
Making the emotional connection with consumers | New Media and Marketing
newmediaandmarketing.com — “Making the emotional connection with consumers | New Media and Marketing” View full resource at newmediaandmarketing.com
Most Recently Shared on January 1, 2012 at 11:53 am By:
Making the emotional connection with consumers | New Media and Marketing http://t.co/mUTSx6np
