Recommended Pages at mmm-online.com
Five industry experts advise specialty pharma company on digital strategy - Medical Marketing and Media
mmm-online.com — “Specialty pharma company POZEN assembled a crack team of experts to help shape its digital strategy. Not only did POZEN share with us the text from their contributions, but you can watch exclusive video clips of their valuable perspectives right here.” View full resource at mmm-online.com
Most Recently Shared on April 20, 2012 at 10:07 pm By:
Thoughts frm @boughb, @dpalestrant, @meredithressi, @rajamin, Pozen's Cermak & me on the future of SM health #socpharm http://t.co/kPkRBCXi
Consumers getting comfortable with social media as a health resource - Medical Marketing and Media
mmm-online.com — “Around a third of US adults use social media as a health resource, according to a survey by PricewaterhouseCoopers - whether seeking out medical info, sharing symptoms and experiences or rating drugs, devices, doctors, hospitals and health plans.” View full resource at mmm-online.com
Most Recently Shared on April 18, 2012 at 6:18 am By:
Consumers getting comfortable with social media as a health resource http://t.co/F8W2IFJa #hcsmeu #hcsmuk #hcsm
"Best-of" algorithm brings curation to Diabetes Nest - Medical Marketing and Media
mmm-online.com — “A new algorithm gives Diabetes Nest a higher level of Tweet curation. The architect notes this doesn't mean the feed will be about glucose levels and adherence.” View full resource at mmm-online.com
Most Recently Shared on April 4, 2012 at 9:27 pm By:
Ignite's experience architect @eHealthStrat discusses "best of" algorithm 4 diabetes nest tweet curation http://t.co/fiyK4Lnr #hcsm #hcmktg
Sermo's new CEO vows to expand physician community - Medical Marketing and Media
mmm-online.com — “Former Revolution Health president Tim Davenport is taking over as CEO of the physician network Sermo, the company announced Wednesday.” View full resource at mmm-online.com
Most Recently Shared on March 29, 2012 at 7:46 pm By:
Sermo's new CEO vows to expand physician community: Former Revolution Health president Tim Davenport i... http://t.co/Wd3VjCxm from MM&M
CAHG-TBWA alliance will bring "disruption," says CEO - Medical Marketing and Media
mmm-online.com — “Legacy healthcare communications agency CAHG announced Wednesday that it is partnering with its fellow Omnicom company TBWA/WorldHealth.” View full resource at mmm-online.com
Most Recently Shared on March 28, 2012 at 4:44 am By:
CAHG-TBWA alliance will bring "disruption," says CEO: Omnicom's CAHG is partnering with sibling networ... http://t.co/xE29TtRJ from MM&M
Social media an outcomes listening post for pharma - Medical Marketing and Media
mmm-online.com — “FDA issues may deter drugmakers from engaging in social media, but that's no excuse to ignore what audiences are saying on these platforms.” View full resource at mmm-online.com
Most Recently Shared on March 28, 2012 at 1:38 am By:
Social media an outcomes listening post for pharma - Medical Marketing and Media http://t.co/tDwFpEi1 #yam
Obamacare reconsidered: a pretty good deal for the drug industry - Medical Marketing and Media
mmm-online.com — “As the Supreme Court weighs the constitutionality of the Patient Protection and Affordable Care Act's Individual Mandate - and maybe the law itself - a pretty sweet deal for the drug industry hangs in the balance.” View full resource at mmm-online.com
Most Recently Shared on March 26, 2012 at 8:21 pm By:
Obamacare reconsidered: a pretty good deal for the drug industry: As the Supreme Court weighs the cons... http://t.co/OHKxSPLI from MM&M
Study shows prescription gender gap - Medical Marketing and Media
mmm-online.com — “Women are simultaneously given more drugs then men and undertreated, according to a study Medco and the Society of Women's Health Research released Tuesday.” View full resource at mmm-online.com
Most Recently Shared on March 21, 2012 at 11:00 pm By:
Women are given more drugs then men & undertreated, according to a study Medco & the Society of Women's Health Research http://t.co/s5zHWG1P
Sermo looks for new leaders—and profitability - Medical Marketing and Media
mmm-online.com — “Sermo is searching for a CEO and a medical advisory board since the physician online community's founder, Dr. Daniel Palestrant, and chief medical officer, Dr. Adam Sharp, left in November to launch a new startup called Par8o.” View full resource at mmm-online.com
Most Recently Shared on March 21, 2012 at 11:21 am By:
Prob is doc anonymity on it -> toxic dialogue RT @BrianSMcGowan: Sermo looks for new leaders—and profitability http://t.co/lE3PLuxU #hcsm
GSK seeks to span digital divide with social/digital dragnet - Medical Marketing and Media
mmm-online.com — “GlaxoSmithKline is amping up its personal touch with a digital strategy it says will create processes that are standard enough to streamline communications, but flexible enough to meet local requirements.” View full resource at mmm-online.com
Most Recently Shared on March 19, 2012 at 8:37 pm By:
GSK seeks to span digital divide with social/digital dragnet - Medical Marketing and Media http://t.co/NlLd64JV
GSK seeks to span digital divide with social/digital dragnet - Medical Marketing and Media
mmm-online.com — “GlaxoSmithKline is amping up its personal touch with a digital strategy it says will create processes that are standard enough to streamline communications, but flexible enough to meet local requirements.” View full resource at mmm-online.com
Most Recently Shared on March 19, 2012 at 7:51 pm By:
GSK seeks to span digital divide with social/digital dragnet: GlaxoSmithKline is souping up its social... http://t.co/kzOMdlut from MM&M
Shire exits Fabry's market, citing costs as FDA weighs more research - Medical Marketing and Media
mmm-online.com — “Shire has pulled its drug, Replagal, from FDA review. The company was set to go before the agency next month, but preliminary talks indicated the FDA was going to require more testing.” View full resource at mmm-online.com
Most Recently Shared on March 15, 2012 at 7:44 pm By:
Shire exits Fabry's market, citing costs as FDA weighs more research: Shire has pulled its drug, Repla... http://t.co/Dvk23gmc from MM&M
AstraZeneca's patent plight points toward takeover: analyst - Medical Marketing and Media
mmm-online.com — “Despite a pipeline execs said was brimming with 86 projects as of February, 2, storm clouds appear to be gathering around AstraZeneca’s future.” View full resource at mmm-online.com
Most Recently Shared on March 13, 2012 at 7:48 pm By:
AstraZeneca's patent plight points toward takeover: analyst: Despite a brimming pipeline touted by exe... http://t.co/cMu4KJ9U from MM&M
Sharecare bulks up with RealAge buy - Medical Marketing and Media
mmm-online.com — “Healthcare Q&A site Sharecare is buying RealAge from Hearst for an undisclosed sum, the companies said.” View full resource at mmm-online.com
Most Recently Shared on March 12, 2012 at 10:25 pm By:
RT @busternoe: Sharecare bulks up with RealAge buy - Medical Marketing and Media: http://t.co/8viToxID
GfK snags Bridgehead in bid to deepen payer expertise - Medical Marketing and Media
mmm-online.com — “Responding to what it calls clients' acute need for intensive market access counsel, GfK is buying Bridgehead International, a consultancy with offices here and abroad.” View full resource at mmm-online.com
Most Recently Shared on March 5, 2012 at 10:11 pm By:
What do u think of GSK buying a research firm and a consultancy to secure talent/knowledge? http://t.co/eQJx5hVB Creative!

