Advertisement


The OrganizedWisdom Team

OrganizedWisdom was founded by Steven Krein and Unity Stoakes who have worked together building Internet companies for over a decade. We have worked hard to build an A-Team of executives and managers who can help us build a service that will help millions of people. We have assembled a world-class team of innovators, health professionals, investors and experienced technology leaders to help organize the world's health wisdom. In addition to our full-time staff, we organize the wisdom from thousands of Doctors, Health Advocates, and Health Professionals who are sharing the best health and wellness resources on the Web.

OrganizedWisdom Team

Steven Krein

Steven H. Krein Co-founder and CEO

Steve is the Co-founder and CEO of OrganizedWisdom Health. Steve, a serial entrepreneur, was the co-founder, Chairman and CEO of the first Internet promotion and technology company, Promotions.com, which was founded in 1996, went public on Nasdaq in 1999 and was acquired by iVillage in 2002. Steve worked briefly at iVillage as a senior executive before founding Transformation Ventures, where he created and coached entrepreneurs on The 10 Laws of Creating Equity Value™. Steve was also Assistant Publisher of the first Internet service for lawyers, Law.com, which was founded in 1994 as Law Journal Extra! and subsequently acquired by American Lawyer Media. Steve is a frequent speaker on entrepreneurism and health-focused social media, and has been featured on The Today Show, CNN, the Fox News Channel, CNBC Power Lunch, CNBC Marketwatch and Bloomberg News. Steve received his J.D. degree from Widener University School of Law and his B.A. degree from the University of Maryland College Park. Steve is a Member and Board Member of YPO (the Young President's Organization) Metro New York Chapter and lives in New York City with his wife and three daughters.

Unity Stoakes

Unity Stoakes Co-founder and President

Unity is the Co-founder and President of OrganizedWisdom Health. Unity, a serial entrepreneur, is a frequent speaker and blogger on Health 2.0 issues, social media and Internet trends and is a long-time advocate for helping people get better access to health information and services. Unity has worked with business partner Steven Krein for over a decade building businesses. Prior to OrganizedWisdom, Unity helped build several companies including Promotions.com where he served as the Chief Marketing Officer, Transformation Ventures, The Privacy Council and Middleberg Interactive. Unity is one of the founding members of the Society of Participatory Medicine. He received his bachelor's degrees in Communications and Political Science from Boston University. Unity currently resides in New York City. Follow Unity on Twitter @ http://twitter.com/unitystoakes.

Howard Krein

Howard Krein, M.D., Ph.D. Chief Medical Officer

Dr. Howard Krein is Chief Medical Officer at OrganizedWisdom Health where he oversees the company's quality standards and physician review program. Dr. Krein is Assistant Professor of Otolaryngology: Head & Neck Surgery at Thomas Jefferson University and a founding partner and co-director of Jefferson's Facial Aesthetic and Reconstructive Center. He is part of an exclusive group of physicians with two doctorates, receiving his M.D. from Thomas Jefferson Medical College in Philadelphia and a Ph.D. in Cell and Developmental Biology from UMDNJ/Robert Wood Johnson Medical School. Dr. Krein completed internships in both Emergency Medicine and General Surgery, a residency in Otolaryngology: Head and Neck Surgery at Thomas Jefferson University Hospital in Philadelphia and a Fellowship in Facial Plastic and Reconstructive Surgery at Medical College of Virginia in Richmond Virginia. He earned his Bachelor's degree in Biology and a Master's degree in Neuroscience from Rutgers University. Dr. Krein lives in Philadelphia, PA.

Scott Pearlman

Scott Pearlman, M.D. Medical Director

Dr. Scott Pearlman is Medical Director at OrganizedWisdom Health where he manages guide training, quality control and physician review standards. Dr. Pearlman is an Assistant Professor of Emergency Medicine at Albert Einstein College of Medicine and is a practicing Emergency Physician. After receiving his Bachelor's degree in Psychology at Rutgers College, Dr. Pearlman earned his M.D. at Jefferson Medical College in Philadelphia. He completed a combined residency training program at Christiana Care Health System in Newark, DE and is board-certified in both Emergency Medicine and Internal Medicine. In addition, Dr. Pearlman is a certified hypnotist with an interest in Integrative Medicine, smoking cessation and pain management. Dr. Pearlman lives in New York City.

Emily Lapkin

Emily Lapkin Vice President User Experience, Editorial Director

Emily joined OrganizedWisdom Health to serve as the company's Editorial Director. Emily has more than 15 years of media experience, and most recently worked as Editor-in-Chief of BabyZone.com. While there she re-architected and redesigned the site, introduced the most popular content in its history, and brought about a dramatic increase in audience engagement. She helped BabyZone sell to Kaboose Inc. for $22 million in 2006, and win the distinction of Webby Honoree in 2007. Before BabyZone, she was Director of Health & Wellness for iVillage.com. While at iVillage, she produced more than a dozen successful Community Challenges, launched the popular Symptom Solver tool, and helped her channels earn Forbes "Best of Web" recognition. Prior to iVillage, she worked with two web start-ups, served as the Editor-in-Chief of Health for Women, a Woman's Day Special Interest Publication, and was on the editorial staff of Living Fit and Buzz magazines. Her writing has been published in Glamour, Self, Shape, Fitness, Seventeen, Ladies Home Journal, and The Boston Globe Magazine. She is a co-author of 6 Weeks to Losing It for Good: An iVillage Solutions Book. She lives in Boston with her husband and daughter.

Julie Bohlen

Julie BohlenVice President of Professional Services

Julie Bohlen, MBA, ELS, is the Vice President of Professional Services at OrganizedWisdom Health. Prior to OrganizedWisdom, she was the Vice President of eMedicine from WebMD, which is a division of WebMD’s Professional Services. Before WebMD, she was Executive Vice President of eMedicine and helped build eMedicine from its inception. Her responsibilities included management of content and operations; coordination of 10,000 physician contributors; and project management and development of eMedicine’s award-winning sites and proprietary publishing software. eMedicine’s exhaustive online medial library comprised 62 medical specialty journals, patient education, subscription content for medical institutions, and continuing medical education for nurses, physicians, and optometrists.

Ms Bohlen’s experience includes consulting for a medical and wellness content and product market research firm and a large online medical advertising agency. She was also an executive of a site providing services and content to the 55-plus community.

Ms Bohlen has an MBA with emphasis in Health Care Management and received her Certificate in Medical Writing and Editing from the University of Chicago. She is a member of the board of editors in the life sciences (BELS).

Daniel J. Feldman

Daniel J. Feldman Vice President Sales

Dan runs the sales and business development for OrganizedWisdom Health. Dan has more than a decade of experience building Internet businesses as an entrepreneur, consultant, and strategic planner. Dan worked previosuly with OrganizedWisdom founders Unity Stoakes and Steven Krein as co-founder and President of Promotions.com, a NASDAQ-traded global promotion and direct marketing technology company that was sold to iVillage Inc. (Nasdaq: IVIL) in 2002. Dan also managed Chakkalina, the company's Japanese subsidiary, which was acquired in 2001 and is now a wholly-owned subsidiary of iTX Corporation. Promotions.com was awarded to Deloitte & Touche's prestigious "Technology Fast 50." Promotions.com received approximately $100 million of private and public financing from an IPO led by Bear Stearns, Thomas Weisel Partners, ING Barings and Wit Capital. Dan graduated from George Washington University in 1992 and holds a bachelor's degree in international business. Dan Currently lives in Connecticut with his wife and two children.

Nicole Kinsey

Nicole Kinsey Product Development Manager

Nicole is Product Development Manager at OrganizedWisdom Health and is responsible for helping ensure the quality standards set by our physician review board get implemented on every WisdomCard. Nicole manages the OrganizedWisdom Guide program and manages the WisdomCard creation and review process, in addition to serving as mentor to both new contributing Guides and the full-time Guide and Reviewer staff. Nicole brings years of Web search and online community expertise to OrganizedWisdom Health, along with an extensive understanding of the health field and a wide knowledge of content and design. Before joining OrganizedWisdom, she was a Web programmer, online consultant, and event producer. She holds a bachelor's degree in Animal Science with a minor in Computer Information Systems, competes in endurance rides with her Arabian horses, rescues and fosters cats, and lives in Washington state with her husband.

Jason Gresh

Jason GreshDirector of Technology

Jason is Director of Technology at OrganizedWisdom Health. He is responsible for the design and implementation of the hardware and software that powers the site. He has been developing web applications in various platforms and languages since 1995. In his last position he brought the widely popular fantasy games at Smallworld.com to maturity, eventually rolling them into Sporting News' online properties. His educational background is in the sciences with a bachelor's degree in Psychology and a master's in Geography. He lives in his home town of New York.

Zach Mayberry

Zach Mayberry User Experience Designer

Zach is lead Web Designer at OrganizedWisdom Health. Zach is responsible for improving site user experience, implementing clean and intuitive design and optimizing the site to make it easier for people to use. Previously, he founded Spendor Media, a small web design firm specializing in clean functional design. Zach resides in St. Louis, MO.

Cube Whidden

Cube Whidden System Administrator

Cube is a full-time system administrator at OrganizedWisdom Health where he maintains the integrity, security, and stability of the the site to provide the best user experience possible. Cube has worked in the Internet industry for over 10 years as a system programmer, system administrator, and web developer. Cube received his B.A. in Linguistics from California State Northridge in 1999 and his M.A. in Comparative Literature at the University of South Carolina in 2007. He is currently finishing up his Ph.D. in Classics at USC as well. He is Married to Anikó and has one child, Samuel. Cube resides in Columbia, South Carolina.

Tara Salamone

Tara Salamone Assistant Producer

Tara is a full-time health guide and researcher at OrganizedWisdom Health. Tara creates and reviews WisdomCards and mentors new contributing guides, helping ensure OrganizedWisdom's quality standards. Tara is an expert Web researcher, beginning her medical career in administration for physicians' offices specializing in internal/pulmonary medicine, orthodontics and pediatrics. She has also served as a health advocate and caregiver for people with disabilities, a role that brought her to a nuanced understanding of Web health search and online research.

Board of Directors

Steven Krein

Steven H. Krein Chairman

Steve is the Co-founder and CEO of OrganizedWisdom Health. Steve, a serial entrepreneur, was the co-founder, Chairman and CEO of the first Internet promotion and technology company, Promotions.com, which was founded in 1996, went public on Nasdaq in 1999 and was acquired by iVillage in 2002. Steve worked briefly at iVillage as a senior executive before founding Transformation Ventures, where he created and coached entrepreneurs on The 10 Laws of Creating Equity Value™. Steve was also Assistant Publisher of the first Internet service for lawyers, Law.com, which was founded in 1994 as Law Journal Extra! and subsequently acquired by American Lawyer Media. Steve is a frequent speaker on entrepreneurism and health-focused social media, and has been featured on The Today Show, CNN, the Fox News Channel, CNBC Power Lunch, CNBC Marketwatch and Bloomberg News. Steve received his J.D. degree from Widener University School of Law and his B.A. degree from the University of Maryland College Park. Steve is a Member and Board Member of YPO (the Young President's Organization) Metro New York Chapter and lives in New York City with his wife and three daughters.

Unity Stoakes

Unity Stoakes Board Member

Unity is the Co-founder and President of OrganizedWisdom Health. Unity, a serial entrepreneur, is a frequent speaker and blogger on Health 2.0 issues, social media and Internet trends and is a long-time advocate for helping people get better access to health information and services. Unity has worked with Steven Krein for over a decade building businesses. Prior to OrganizedWisdom, Unity helped build several companies including Promotions.com where he served as the Chief Marketing Officer, Transformation Ventures, The Privacy Council and Middleberg Interactive. He received his bachelor's degrees in Communications and Political Science from Boston University. Unity currently resides in New York City.

Wayne D. Kimmel

Wayne D. Kimmel Board Member

Wayne is a Managing Partner of ETF Venture Funds, the lead investor in OrganizedWisdom Health. Since 2000, under Wayne’s direction, ETF Venture Funds has invested in several successful companies such as SeamlessWeb (sold to ARAMARK), Take Care Health Systems (sold to Walgreens), NutriSystem (NTRI), ranked by Forbes as the best small company in the United States, Philadelphia Media Holdings (owner of the Philadelphia Inquirer, Philadelphia Daily News and philly.com). Wayne was named by Philadelphia Magazine as one of "Philly's People to Watch: one of 76 fascinating people whose moves, ideas, innovations and boldness will shape -- and change -- our lives over the next decade." The Philadelphia Business Journal also recognized Wayne as one of the region's emerging leaders. Wayne was selected as one of the Philadelphia region's “40 Under 40” young business leaders and in 2000 he received PhillyTech Magazine’s “30 under 30” award. He serves on the Board of Trustees of the Albert Einstein Healthcare Network, the Board of Directors of the Jewish Federation of Greater Philadelphia, and the Board of Directors of the Jewish Relief Agency.

Jason R. Finger

Jason R. Finger Board Member

Jason is a Board Member and investor in OrganizedWisdom Health. Jason is co-founder and CEO of SeamlessWeb (www.seamlessweb.com), an Internet-based provider of food and related services to businesses, their customers, and their employees, which was acquired by ARAMARK in 2006. SeamlessWeb earned the number one ranking among Internet-based services in the 2005 Deloitte Technology Fast 500, a list of the fastest-growing technology companies in North America. It was also named among the fastest-growing private companies in the United States by Inc. magazine in 2004 and 2005. Jason is a serial entrepreneur who has built several successful businesses. He was named to Crain's New York Business Prestigieous 40 under 40 list in 2007.

Jerry Levin

Gerald (Jerry) Levin Board Member

Jerry is a Board Member and investor in OrganizedWisdom Health. Jerry is the former CEO of Time Warner Inc. Starting in 1972, he pioneered the creation of HBO and helped develop the modern cable industry. His passion was in digital, interactive communications. He was the prime mover in the merger of Time Inc. and Warner Communications in 1990, Time Warner's merger with Turner Broadcasting and CNN in 1996, and with AOL in 2001. He also served as a Director of the New York Stock Exchange and the New York Federal Reserve Bank. Previously, he was an attorney with Simpson Thacher & Bartlett, and then COO of D&R, an international investment and management firm. Jerry graduated from Haverford College, where he eventually served as Chairman of the Board, and received a legal degree from the University of Pennsylvania. He is also a Trustee Emeritus of Hampshire College. Currently, Jerry is the Presiding Director of Moonview Sanctuary, a holistic mental health institute in Santa Monica, founded by his wife, Dr. Laurie Ann Levin. He is also a partner with Bill West in Connectivity, a boutique consultancy devoted to helping entrepreneurs and start-ups. Jerry also serves as a mentor for Techstars NY 2011.

Board of Advisers:

Esther Dyson

Esther Dyson Health Technology Investor and Visionary

Esther is both an investor in and serves on the Board of Advisers of OrganizedWisdom Health. A long-time catalyst of start-ups in information technology, Esther is one of the best known and most respected names in high-tech. Since the early 1980s, she's been closely involved in dozens of major development in computing technology and her insights have been a great guide to the future of technology innovations and their impact on business, society and individuals. Esther's primary activity is investing in start-ups like OrganizedWisdom and guiding them as a board member. She specializes in online services and, more recently, IT and healthcare/genetics, and space travel. Esther is an early investor and sometime board member of numerous successful technology companies including 23andMe, Medstory (which was acquired by Microsoft), PatientsLikeMe, Meetup, and Flickr and Del.icio.us (which both were acquired by Yahoo!) just to name a few. Esther is also on the board of advisers of the Health 2.0 Conference.

Linda Holliday

Linda Holliday Health Visionary

Linda Holliday is both an investor and serves on the Board of Advisers of OrganizedWisdom Health. Linda is the founder of Medical Broadcasting Company (MBC), one of the largest healthcare interactive marketing agencies in the country before it was acquired by Digitas in 2006 and renamed Digitas Health. Linda is widely considered one of the country's foremost experts on interactive marketing for healthcare and pharmaceutical companies.

Jeff Stewart

Jeff Stewart Serial Entrepreneur and Angel Investor

Jeff is both an investor and serves on the Board of Advisers of OrganizedWisdom Health. Jeff is a serial entrepreneur and the founder and CEO of Urgent Career. Previously, Jeff has built several successful companies including Mimeo and Square Earth.

Jeff Markowitz

Jeff Markowitz Managing Partner, Heidrick and Struggles

Jeff Markowitz is the Managing Partner of the global Venture Capital Practice for Heidrick & Struggles. He was most recently a partner and member of the executive committee at a national recruiting firm. While there, Jeff was both the first employee on the ground, and built that firm’s Silicon Valley office into the leading search practice serving the venture capital industry nationally. Jeff focuses on senior level executive searches within all areas of technology, including both private and public companies. He also conducts partner level searches for both venture capital and private equity clients. With a background in a "Big Five" accounting firm, Jeff's extensive experience - in both large and small companies - provides a unique perspective to his clients' organizations. Earlier in his career, Jeff was a manager with Deloitte & Touche in Philadelphia managing the relationship with that office's most prominent client, Comcast Corporation. During his tenure with Deloitte & Touche, he gained valuable experience cultivating client relationships. Additionally, his background with executive management in various companies has enabled him to understand how businesses operate, as well as how to assess their unique needs. Jeff is also experienced and trained in various leadership programs, which enhances his ability to deal most effectively with clients and candidates.

Bill West

Bill West Founding Partner, Taylor West Adv/PR

Bill has deep knowledge and experience working with start-up and growth companies in retail, entertainment, e-commerce, and sports marketing. Bill is founder and CEO of Taylor West Adv. / PR where he leads the firm's marketing strategy, brand management, and business development departments. He also has over 24 years experience as a successful entrepreneur and has launched or invested in 19 start-ups in 11 business categories including his latest venture, Saveie, a targeted, retail marketing website, Mindsearch, an on-line market research company, Real Response, a real insight in real time video intercept firm, and Trendmark Sports Group, a corporate sports marketing agency. Bill is a partner along with Jerry Levin in Connectivity which advises early stage and emerging companies in areas of market fit analysis, brand development, optimization, and alliance marketing. He and Jerry also serve as mentors for Techstars NY 2011.