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Burrhus Frederic Skinner (March 20, 1904 – August 18, 1990) was an American psychologist and author. He conducted pioneering work on experimental psychology and advocated behaviorism, which seeks to understand behavior as a function of environmental histories of reinforcement. He also wrote a number of controversial works in which he proposed the widespread use of psychological behavior modification techniques, primarily operant conditioning, in order to improve society and increase human happiness, as a form of social engineering.
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